Marquis Spas Annual Dealer Conference

Situation - In 1999, Marquis Spa made the decision to hold the Marquis Spa Annual Dealer Conference in Las Vegas, Nevada since two of the major industry trade shows were being held at the same time.

Objective - To increase dealer attendance.

Tactics - Ericson group handled many aspects for the event including:

• Scouting the location for events
• Securing the hotel for attendees and meetings (over 300 rooms)
• Producing entertainment including Three Dog Night at the Motown Cafe' and comedian, John Padon at their awards banquet
• Manufacturing event gifts and awards
• Producing tradeshow signage, POP and displays

Results - Marquis Spas was pleased with the record attendance for their 1999 Annual Dealer Conference.